Apple Announces iPhone 14 / Pro Launch Event on September 8, Official Website Event Page Features New "Black Hole in Space" Themed Apple Logo

Apple announced early this morning that it will host a special "Far Out" event on September 8 at 1 a.m. Beijing time. The event will still be an online event and is expected to bring new products such as the iPhone 14 / Pro series, Apple Watch Series 8, and the official launch of iOS 16.

Apple's "Super Vision" campaign is now available on the official website. As with all Apple events, if users visit the page on their iPhone or iPad, they will see an interactive augmented reality egg.

For the September 8 event, called "Far Out," Apple designed a "space"-themed Apple logo and a black hole exploration experience. The launch AR experience will place a black hole in the center of the room, and then as you approach, it will display the Apple logo in the shape of a star. Click on the Apple microsignal article to see the animation as well.

Stars continue to merge in and out of the Apple Logo shape, and users can use pinch gestures to adjust the size of the black hole.

To see the AR experience, open the Apple Events website on your iPhone or iPad. From there, users can scan the surrounding area to see the logo in real time or view it in Object mode to get a clearer picture of what it looks like.